아트비앤(artbn)은 독창성, 선두, 시작의 의미를 담고 있습니다.
현대미술이라는 거대한 흐름의 선두에서 아트를 위한 창조적 가치를 키워간다는 아트비앤의 비전을 담고 있습니다. 정확한 예술정보를 전달하는 아트 커뮤니케이터로서, 정확한 정보를 통한 아트 브랜드 마케팅을 제안하고, 예술이 가지는 무한한 창조적 가치를 높여갈 것입니다.
체계적인 아트 마케팅 프로그램을 통해 작품의 예술성을 바탕으로 예술의 고유한 가치를 브랜드화하여 개인 및 기업에게 국내외 수준 높은 미술 작품을 소개합니다. 세계의 미술동향에 대해 전문적으로 분석, 고객이 원하는 문화욕구 및 투자분석 등을 고려한 고객의 취향에 맞는 문화 포트폴리오 (Art & Cultural Portfolio)를 제공하며, 갤러리의 아트 어드바이저 서비스(art advisor service)에 이르는 사업을 진행하고 있습니다.
Founded in 2007 artbn is a contemporary art project and management group. Based on all for arts, we are pursuing diversity and differentiation represented in the global era of the 21st century, and are carrying out art projects based on cultural and artistic sensitivity.
artbn contains the meaning of creativity, originality, and beginning.
In 2015 we've opened a new space in the center of the art hub area, Samcheong-dong in Seoul. It is a major area where tradition and modern coexist well, and culture and art consumption are actively developed due to a well-developed floating population and the surrounding the commercial area.
We present a wide array of art projects and exhibitions by artists in many disciplines. Our mission is to promote contemporary art cross-culturally for private and public sectors alike. We also actively encourage a setting to collaborate with other independent curators, galleries, museums, private institutions, and corporate groups.
THE ONE PIECE OF ART
A S S E M B L E R
PARK CHEON WOOK
<SUNDAY ON SUNDAYS>
MARCH 18- APRIL 30, 2022
THE ONE PIECE OF ART, organized by ARTBN, is an exhibition-type art project that focuses on a single piece of work by a selected artist and shows the artist's art world in more depth, along with a production video. ARTBN presents PARK CHEON WOOK's solo exhibition, <SUNDAY ON SUNDAYS>, as the second exhibition of THE ONE PIECE OF ART, from March 18 through April 30, 2022.
Through this exhibition, PARK CHEON WOOK focuses on the informativeness of new sculptures rather than on interpreting and installing previous spaces. He dismantles the original object, transforms the form, and reassembles it to design something different.
It is meant to capture the subjectivity of an honest sculpture with its independence, not in the form of a traditional sculpture that powerfully reveals materiality but in the object itself. It may be a new interpretation of stereotypes, or it is to convert the experience of a general perspective and discover the possibility of combining and transforming the hidden side. Or they go through the process of finding and designing a formative quality that has yet to be newly discovered and bringing it into the category of art called sculpture. A chair, a piece of furniture that we need to sit down and relax in our daily life or office space, increases its functionality and utilization as it is closely related to our everyday life. It can exist as it is.
The artist boldly puts his own experimental and witty language into it, buys a mass-produced chair with a standardized personality, and breathes new life into it as an object with informativeness and sufficient material for a work of art. The shock of newness that brought Duchamp's ready-made toilet into a thing of art, "Grow Autonomously" by PARK CHEON WOOK, is at the point where it is fused into the leisurely time of daily life so that it can have a colorful vitality that can shine on its own. In other words, it will stand as a work of art independently.